Guggenheim exhibition 'Countryside, the future'

On show in the Guggenheim museum in New York from February 20, 2020 until February 20, 2021 was the unique exhibition ‘Countryside, The Future’. Architect Rem Koolhaas confronted urgent environmental, political, and socioeconomic issues through an architectural and urbanist lens. The exhibition also explores topics such as climate change, migration, preservation, and evolution.

The exhibition had a connection with horticulture and the possibilities it offers for sustainable and efficient production of healthy food. This is where Eat This, and our catalyst foundation NethWork, came in. We served as a partner to Rem Koolhaas on the one hand and the Guggenheim Museum on the other. A cluster of horticultural companies cooperated to display what horticulture currently means.

 Various horticultural installations were on display in the museum and outside, on the sidewalk of 5th Avenue, cherry tomatoes were produced in a sustainable and efficient way in a production unit. During the closure of the Guggenheim Museum due to the COVID-19 pandemic, the production of thousands of energy-efficient tomatoes continued and were donated to those in need in New York.

Grower David Litvin share his experiences in New York and his view on the importance of food production in the video below:

‘Countryside, The Future’ was the first non-art exhibition in the Guggenheim Museum and attracted enormous attention from the press. Click here for a selection of articles. For more information, you can also visit the Guggenheim’s website.